Book presentation “Metaverso. Noi e il Web 3.0″

“Metaverse. Noi e il Web 3.0 “is the first book in Italy which, with a popular and linear approach, is a guide to fully understand the development of the Metaverse, Web 3.0 and the new technologies that characterize it.

We have decided to broadcast live on LinkedIn the presentation of the book that will be held on Wednesday 21 September at 6.30 pm at the Rizzoli Galleria in Milan, organized by Mondadori Group.

Let’s break down the geographical border and give everyone the opportunity to follow (or review) the discussion with Luca Tremolada from Il Sole 24 Ore to talk about “Metaverso. We and the Web 3.0 “.

Metaverso - Milan book presentation

The Metaverse is a concept still in embryo, a word that has ups and downs, while Web 3.0 is the present reality that enables the idea of ​​a more “phygital” world.

The convergence of new immersive and experiential technologies, such as AR, VR, 5G, AI and Blockchain, is what has allowed the transition from Web 2 to Web 3.

The book hosts contributions and reflections by managers of some of the largest companies in the sector (including Vodafone, Meta, Microsoft and Snap) and by experts who offer their point of view on the impact of the Metaverse in the fields of Art, Retail, Digital Fashion, Gaming and Esports, in addition to the contribution of university professors of economics, psychology, neuromarketing and representatives of the world of business associations.

There will be an opportunity to ask questions through the comments on this live stream.