On Tuesday 7 May Lorenzo Montagna, Donato De Ieso (Co-Founder & CEO of Lium srl, VP of the VRARA Italia Association) and Antonio Squeo (Chief Partnership Officer of Hevolus) delved into the themes of new technologies in the workshop “Mixed Reality and Spatial Computing: the new digital frontier“. Mixed Reality and Spatial Computing have been…
May 7, 2024On Tuesday 5 March Lorenzo Montagna introduced a workshop entitled “Virtual Reality as an extension of our experiences as people and professionals“. This second chapter of the italian VR/AR Association (VRARA) was held at the beautiful headquarters of STEP FuturAbility District in Milan (which already hosted the first meeting, in December). Two experts on the…
March 5, 2024On February 15th Lorenzo Montagna participated as “Visionary Speaker” in the panel organized by EIT Manufacturing on the occasion of A&T – Automation & Testing, the 4.0 – 5.0 Technologies Fair, held in Turin in the exclusive location of the Lingotto Oval. It was an opportunity to talk about the “Industrial Metaverse” and explore the…
February 15, 2024On the 5th of december took place the first of three events on the topics of immersive technologies and “spatial computing” organized by STEP (whose activities concern laboratories and workshops with authoritative representatives of science and technology, sociology and psychology, art, culture) together with VR AR Association Italy. The first of these meetings, on December…
December 5, 2023“The Game of Web 3.0. New technologies at the service of business” is the conference, which will be held on October 19th, 2023, at the UNIMI Foundation headquarters, organized by the Milan School of Management and dedicated to the impact that Web 3.0 is having and will have on business and professions. Lorenzo Montagna will…
October 19, 2023In the meeting “What is beyond the keyword?“, which was held at the Leonardo Da Vinci National Museum of Science and Technology for the Milan Digital Week (promoted by the Municipality of Milan and created by IAB Italia, Cariplo Factory and Hublab and under the patronage of the Cariplo Foundation), it was possible to go…
October 9, 2023“Waiting for the Festival of the Future“, the event conceived and promoted by the Athesis Editorial Group in collaboration with the newspaper Bresciaoggi, Harvard Business Review Italia and Eccellenze d’impresa, returned on Tuesday 3 October 2023. The theme was “Artificial Intelligence and work: a question of the brain – man, software, new productivity“. The guests…
October 3rd, 2023The Permanent Multichannel Observatory in Hardware Stores (OPMF) and Bricoday Digital Village presented a conference, on the morning of September 29th, dedicated to the phygital channel, the processes of digital evolution and the new frontiers of integration that are spreading in the retail sector. An appointment to gather authoritative points of view from companies such…
September 29, 2023I recently had the pleasure of participating as a speaker in an important “behind closed doors” meeting which took place on the occasion of the 10th anniversary of the birth of MUSE – Science Museum of Trento. The museum, for those who don’t know it, is considered one of the jewels of our Italian museum…
September 25, 2023The first edition of the Technical and Supply Chain Summit was held on 22 September 2023 in the splendid location of Palazzo di Varignana, in Castel San Pietro, Bologna. The Technical and Supply Chain Summit has been an event which, in view of the challenges (of best practices, ethics, innovation) that await us, places two…
September 22, 2023On 20 June 2023, at the Vittoriale degli Italiani (Gardone Riviera, Brescia), it’s been held the meeting “Metaverse – A Hypercultural Journey“, organized by the Libera Accademia di Belle Arti LABA of Brescia. A day full of speeches by specialists and opportunities for discussion on the theme of the Metaverse. The program was opened by…
June 20, 2023In october, 2023, will be held the Masterclass “Are You VReady For The Metaverse? A new world awaits us, are you ready?”. A masterclass organized by the OBE Academy in collaboration with Fastweb, with Lorenzo Montagna, founder of Seconda-Stella, Italian president of the VR AR Association and author of the book “Metaverse – Us and…
October, 2023Metaverse: platforms, opportunities and trends in the use of new immersive technologies – In collaboration with VR AR Association A dialogue between experts on real cases of application of Augmented Reality (AR)/Virtual Reality (VR) technologies to e-commerce and new retail. The current scenario and future prospects. During the Netcomm Forum event, the most important event…
May 18, 2023The Rome Chamber of Commerce, through the Forma Camera Special Company, in collaboration with the Piepoli Institute, organizes the advanced training course “Italy in 2050 – Tools for dealing with future scenarios“, aimed at understanding and implementation of innovative tools and methodologies, to manage the changes taking place and to support companies to face the…
May 15, 2023I’ve been present with two other colleagues of the VRARA association at this event promoted by the Milan Polytechnic within the Seminars of the Mechanical Engineering Course to discuss innovative issues related to the new study paths of the Master’s Degree for the academic year 2023/ 2024. With Michele Mingotto of Xerox and Fabio…
April 18, 2023Lorenzo Montagna was appointed speaker at the event of the European Association of Luxury Hotel Managers held in Lisbon on February 10th. The international event is a point of reference in the 5-star hotel industry, it is where the tourism sector confronts itself and looks beyond to question itself and anticipate future scenarios in the…
February 10, 2023On November 23rd, 24th and 25th the Salone dei Pagamenti is back, the most important national reference event on Payments and Innovation for the Italian banking industry and beyond. Friday 25 November, 11:30, YELLOW3 room, Lorenzo Montagna participated in the session “The META future of payments” moderated by Massimo Cerofolini, radio and television journalist. …
November 25, 2022On November, 22nd, at the Palazzo delle Esposizioni in Rome, Lorenzo Montagna will open the annual conference ANP National Association of Public Managers and High School Professionals, the association that brings together public managers and high school professionals. Thinking about the future, education will inevitably pass through new digital tools such as immersive technologies of…
November 22, 2022The Metaverse was one of the topics that IAB Italia addressed in the most important event in Italy in the field of media, marketing and communication, on 15 and 16 November 2022. Lorenzo Montagna led two appointments: a masterclass and a discussion with two extraordinary people and two companies that are making the history of…
November 15th and 16th, 2022Glocal, the festival organized by VareseNews and now in its 11th edition, has become an unmissable event for the world of journalism, with a tight program and several reference “pens” from the Italian journalistic scene. On Friday 11th there was a talk related to metaverse and journalism with Lorenzo Montagna and Giovanni Villino, moderated by…
November 11, 2022The third edition of The States General of Italian Leather Goods was held on October 18th, at the Salone dei Cinquecento in Palazzo Vecchio (Florence). Lorenzo Montagna brought his testimony on the theme of the Metaverse, within the general states of ASSOPELLETIERI in the speech “The challenges for the competitiveness of leather goods”. …
18 Ottobre 2022From 29 to 30 September ITALIAN TECH WEEK returned to Turin, the largest event in Italy, IN PRESENCE, in the field of technology. Two days of discussion, comparison, insights and masterclasses useful for those who live on the crest of bits, startups, companies and digital professionals but also for those who are curious and interested…
2022/09/29 > 2022/09/30“Metaverse. Noi e il Web 3.0 “is the first book in Italy which, with a popular and linear approach, is a guide to fully understand the development of the Metaverse, Web 3.0 and the new technologies that characterize it. We have decided to broadcast live on LinkedIn the presentation of the book that will be…
2022/09/22Gli Impatti di Intelligenza Artificiale, AR/VR e Blockchain sui modelli di business. Google, Intel, Intesa, MIT, Electrolux, molte altre aziende ed esperti si confrontano sul tema. AI, AR/VR e Blockchain stanno rivoluzionando tutti i business model, al punto da costringere le imprese a reinterpretare i concetti di visione, missione e strategia. In una prospettiva in cui…
15 - 16 Novembre 2019Augmented Reality and Virtual Reality as strategic asset: during the 1st Business Training organized by Business International and Fiera Milano Media As secondstARVR we are going to organize all the journey/event with relevant customers investing in Augmented Reality (AR) and Virtual Reality (VR) talking of their experiences and success. The VRARA Members from the Italian…
Images: memory, magic, experience. During the largest event in Italy dedicated to photo, video, social and creative media we are going to cover the story of the evolution of the images from memory, to magic, to experience . https://www.immaginazioneofficial.it A masterclass will follow talk show program here masterclass program here registrations here
Augmented Reality (AR) and Virtual Reality (VR) as real business companions: during the Singularity University Summit Italy @ the Innovation Village by Talent Garden our speech will focus on how Augmented Reality (AR) and Virtual Reality (VR) are exiting from the videogame area to be real companions…… of business. Agenda here
World Sales Marketing and Sales Forum: meet us during the most prestigious Sales and Marketing event in Italy during the innovation day with Mohanbir Sawhney. agenda here
Human Tech immersive innovations: Top experts of Augmented Reality (AR) and Virtual Reality (VR) will meet @ M9 Museum of Venice, a multimedia venue with interactive experiences that goes back over the history of the Twentieth Century using technologies like Virtual Reality, leap motion, video, and audio. It’s a unique case in Europe, with a…
FC Internazionale at Design Week 2019, Milano: nell’ambito della Milano Design Week 2019 Inter (FC Internazionale Milano) organizza un ciclo di appuntamenti, confronti, aggiornamenti e scambio di idee presso RM Istituto Moda e Design e con il patrocinio di ADI Associazione per il Disegno Industriale. Sei conferenze con Fondazione Pirelli, Tecnogym , Cyber Pirelli e…
Relazione banca – cliente retail: il nuovo appuntamento dell’Associazione Bancaria Italiana sulla relazione banca – cliente retail, la comunicazione, i social network e la sostenibilità. Il nostro intervento : https://convegnoilcliente.abieventi.it/relators/lorenzo-montagna Il sito ufficiale: qui
Realtà Aumentata e Virtuale per il business Un corso appositamente studiato per il centro Formazione Terziario dei Dirigenti. Strategia, usecase ed immersione! Programma ed iscrizioni a questo link
Virtual Reality retail impact: how the emerging tech of Artificial Intelligence (AI), BigD, and Virtual Reality (VR) will impact the Retail industry? Speeches and workshop to understand and design proper solutions. Second StAR VR will lead the VR Activity. more info: here. registration: here
Realtà Virtuale e Realtà Aumentata: Applicazioni business. Evento riservato ai professionisti Quadri del terziario: Realtà Aumentata e Realtà Virtuale: la tecnologia al servizio del business. Applicazioni organizzative e gestionali Info e registrazioni a questo link
Startup Italia Summit 2018: discussing about Augmented Reality (AR) & Virtual Reality (VR) potential for enterprises and future opportunities for young talens startupitaliaopensummit.eu/session/marketing-singularity-pace-innovation-digital-marketing-space-dizzying-no-sign-things-will-slow/
Philip Kotler Mktg Forum 2018: we will be on stage @ the most relevant event for marketers! The Philip Kotler Marketing Forum that will happen in FICO Bologna and will be focusing on “precision marketing”. Philip Kotler & Martin Lindstrom will be leading this huge event. Agenda, info, and tickets HERE
Virtual Reality enterprise adoption: SecondstARVR’s Augmented Reality & Virtual Reality knowledge at Talent Garden Milan event. We will be back! After the 1st successful edition of the “TAG” international event focussing on Future Technologie, we have been invited with guests from all over the world to join, again, bringing our knowledge of Augmented Reality (AR)…
Augmented Reality & Virtual Reality for the wine industry: 26 & 27 November, in Verona, during the most important event for the wine industry, with the most relevant CEOs and experts from all over the world, we have been invited to talk about the Augmented Reality (AR) & Virtual Reality (VR) potential for this Industry.…
Augmented Reality & Virtual Reality for Retailers: during inTAIL the International BtoB Conference on AI Tech for Retailers, we have been invited to present our vision on how the “Media Realities” of Augmented Reality (AR) & Virtual Reality (VR) are going to change behaves, habits and relationships between products, brands, and consumers. So Business and…
Augmented Reality and Virtual Reality Enel Meetup: I ‘ve been the keynote speaker and the moderator @ the Augmented Reality (AR) / Virtual Reality (VR) Meetup of Enel. This company leads by example on these Experience Technologies in many areas, from training to maintenance, from field/ground to THE space! Compliments and tks to Ernesto Ciorra,…
Microsoft with Alta Scuola Politecnica: Lorenzo Montagna as keynote speaker on Augmented Reality & Virtual Reality, at ASP Alumni meeting (Microsoft house, Milan). @ Microsoft house Milan during the #designdays2018 I’ve been the keynote speaker for the annual ASP Alumni meeting. Talking of innovation and experience design in AR and VR with top 150 talents of…
Augmented Reality and Virtual Reality at SMAU Milan. “Second stAR VR” opened the Industry 4.0 area at SMAU with a speech to raise awareness on the Augmented Reality (AR) and Virtual Reality (VR) opportunities for enterprise business. Ideas, data and use cases applied specifically inside factories and industrial sites have been presented. Here a short…
Augmented and Virtual Reality at TEDX Cortina. Cortina, one of the most amazing places in the world. I have the privilege to talk about Experiences, Stories, ART, and Magic. Essentially Augmented & Virtual Reality. “The Ripple Effect” of Immersive tech has now the powerful echo of the “Queen of the mountains” and 400 participants. The…
WebMarketingFestival Virtual Reality seminars. The largest event in Italy on Web Marketing and digital innovation with more of 15k participants in Rimini will host Virtual Reality (VR) seminars for the 1st time. We have been invited to talk about business opportunities linked to the Virtual Reality with our successful format “AR you VReady?”. Tickets: webmarketingfestival.com…
SocialMediaWeek Milan: Augmented Reality and Virtual Reality. Two different talks from Second stAR VR during the most relevant event for social media in Italy. The 1st on Augmented Reality (AR) & Virtual Reality (VR) impact for users: “Closer & Closer”. The 2nd for biz opportunities: “AR you VReady?” Tickets: smwitaly.it
Mixed Reality and future trends: why get into XR (Augmented Reality, Virtual Reality, Mixed Reality). AWE is back for its 9th year in the USA in Santa Clara on May 30-June 1, 2018. This year’s event will illustrate why every organization, startup, and investors must get into XR (Augmented Reality / AR, Virtual Reality /…
Milan Design Week and immersive technologies impact for Design, Art, Furniture. During the Design Week of Milan, ( Salone del mobile) by far the largest Desing worldwide event, at the opening of the new area of Events at “Isola”, we are going to talk about the impact of immersive technologies for Design, Art, Furniture. https://www.salonemilano.it/en/
Augmented Reality & Virtual Reality book presentation. @ “Tempo di libri”, the most relevant event for books fanatics and publishers in Italy, I have been invited to present my book on Augmented Reality (AR) & Virtual Reality (VR). As this Augmented Reality & Virtual Reality topic is representative of the state of the art for…
Second StARVR Rome Presentation. Today the Second stAR VR project ( book, website, training courses and consultancy) will be presented in Rome after the success of the Milan debut. The companies of Middle/south of Italy have the opportunity to hear successful stories and ideas on how to apply AR and VR into the corporate strategy.…
Augmented Reality and Virtual Reality business opportunities. The First Italian event on Tech & Comms since 2000 has now local events around the country. We have been invited to talk to 120 entrepreneurs and managers of the North East of Italy in Padova about the business opportunities linked with the Augmented Reality (AR) and Virtual…
SecondStARVR at Milan Digital Week 2018. After Fashion and Design week Milan has a new week for business: the Digital week we have been selected to talk about Augmented Reality (AR) and Virtual Reality (VR) use case and trends in our new brand offices
SecondStARVR ACIN Milan Presentation: “AR you VReady?” format to train entrepreneurs on Augmented Reality (AR) & Virtual Reality (VR) opportunities for business. This eve at ACIN (Accenture Innovation Center) Milan, Second StARVR has been launched in front of 120 guests representing the leading companies and institutions of the Italian market. With the newco has been…
Futureland and Media reality potentials: SecondstARVR at Futureland Milan hosts a panel on first movers into Media Reality with focus on retail. Taking place in Milan on November 9-10, Futureland is a two-day international tech event enabling the business community to stay ahead of the market through practical applications of emerging technologies: Virtual Reality, Augmented…
