PWC – Demystifying the metaverse

Demystifying the metaverse: what business leaders need to know and do.

Don’t believe the hype: the metaverse is an evolution, not a revolution. And it’s one that business leaders should not ignore.
The metaverse may profoundly change how businesses and consumers interact with products, services and each other.
Key metaverse concepts, including digital economy innovations such as cryptocurrencies, are business-relevant today.
Risks are real too: new technologies require new strategies and new methods to build trust.
Measured actions can allow business leaders to familiarize themselves with the six most important metaverse concepts and explore lower-risk use cases.”

Full insights available here: