Audi and the “augmented” car
Often when we talk about Metaverse, Augmented Reality (AR) is considered an "inferior" technology to Virtual Reality (VR), a poor one from an experiential point of view and from a real/digital or…
Advertising & Promotion
A Spot in Virtual Reality-PC : Strongbow example
Virtual Reality-PC example: a Spot in Virtual Reality-PC: pretty cool example of storyliving VS storytelling
Facebook Messenger Going Augmented Reality – With Content ADS
Facebook Messenger and Augmented Reality: not only Snapchat is on Augmented Reality (AR), this video presents the Facebook approach with Branded Adv.
Dell, Nike, Meta and Ultrahaptics Vision for Future of Design
Mixed Reality Future of Design: Dell, Nike, Meta and Ultrahaptics push the boundaries on immersive creativity. Today, we can deliver a more natural creative canvas so designers can focus on their vision…
Activia 360° – a Danone new concept of spot and branding
Danone 360 spot concept: Activia, a Danone new concept of a 360° spot and immersive branding experience: vivi #Activia a 360°. Naviga il video in tutte le direzioni e scopri il nostro…
Always inspiring : Apple – Think Different
Apple Think Different campaign: Apple's Think Different advertising campaign 1997-2002. Full version.
Timberland Augmented Reality Campaign
Timberland Augmented Reality Campaign: Lemon&Orange crated a virtual fitting room for Timberland where people could try out clothes from the newest collection without actually wearing them. Dorota Williams supported the action and…
Pepsi Max and the Augmented Reality Unbelievable Bus Shelter
Pepsi Max brings you the Unbelievable with Augmented reality. Unbelievable feats and experiences created for you by Pepsi Max Pepsi Max surprise commuters with an 'unbelievable' augmented reality experience at a bus…