The Brands + Use Cases area of the Watch section of the site presents all the news and video insights with use cases relating to the development and use of new technologies, Virtual Reality, Augmented Reality and Mixed Reality by companies and brands.
Open Interpreter AI Agent and its “01 Light” device
Google Maps – Historical landmarks in Paris with Augmented Reality
Apple – A Guided Tour of Apple Vision Pro
Varjo Teleport
Meta x Ray-Ban smart glasses
A step into the future with Apple Vision Pro: Metaverse redefined
AR, Design thinking, Event, Fashion & Design, Gaming, Media & Entertainment, Metaverse, MR, News, Use Cases, Video, VR
Audi and the “augmented” car
Advertising & Promotion, AR, Automotive & Mobility, Metaverse, MR, News, Use Cases, Video, VR
BMW and the Virtual Driving
AR, Automotive & Mobility, Gaming, Metaverse, MR, News, Use Cases, Video, VR
Snoop Dogg, the Metaverse video for his song “House I Built”
What is Microsoft’s Metaverse?
The Meta approach to meetings in Virtual Reality
Education & Training, Metaverse, Social, Use Cases, Video, VR
BBC – What is the metaverse?
The Disney Wish: First-Of-Its-Kind Interactive Experience
Nikeland on Roblox
Fashion & Design, Gaming, Media & Entertainment, Metaverse, Sport, Use Cases
Microsoft metaverse with Mesh for Teams
Balenciaga Metaverse Collection
Mark Zuckerberg presenting Meta
Gaming, Inspirational, Media & Entertainment, Metaverse, Social, Use Cases, VR
Mark Zuckerberg on Metaverse
Inspirational, Media & Entertainment, Metaverse, Tech & Telco, Use Cases, VR
VRAR Association summit on Metaverse
Balenciaga game: The age of tomorrow
PwC Training in Virtual Reality Research & Experience
Mixed reality STATE OF THE ART with Varjo !
AR, Automotive & Mobility, Data & Research, MR, Use Cases, VR
Varjo – from Chroma-key to real time mixed reality – reprogramming reality, in real time.
Infinte office by Oculus
Oculus for Business 2020 Video
Design thinking, Education & Training, Fashion & Design, Use Cases, VR
Sneakers in Augmented Reality – Wanna Kicks
Facebook Smart Glasses Augmented Reality Full Reveal from M. Zukerberg
Ray-Ban & Facebook for new AR glasses
Prada Virtual Reality (VR)
The Washington building in Milan
The Diesel Building Miami in Virtual Reality (VR)
Get Onboard of your cruise dream in Virtual Reality #VR4senses with MSC
World’s First Augmented Reality LIVE Product Launch – OnePlus Nord AR
LEGO Augmented Reality (AR)
Walmart Virtual Reality Training
Google @ VRersailles
Audi usecase: Virtual Reality (VR) as a car dealer sales support
Oculus for business 2019
Education & Training, Industry, production, logistics, Use Cases, VR
Virtual Reality & Design: Bell & HTC use-case
Virtual Reality for Training @ Walmart, Verizon, Chipotle use cases by CBS
A new search from Google
New Maps from Google
How Google is becoming an Education partner. Source CBS .
Audi Turns the Car into a Virtual Reality Experience Platform | CES 2019
A Spot in Virtual Reality-PC : Strongbow example
Training in Virtual Reality by Volkswagen
Hyper realistic Virtual Reality store simulation, ShelfZone
American supermarket, live from Milan
IKEA place: the evolution of the famous catalogue
Google Expeditions: over a million students, on trips to virtually anywhere
Check out the impressive power of 3D softwares (Unreal & Maya)
Oculus for Business: Audi
Walmart using VR training
Collaboration & immersive tech. The NVIDIA vision.
Olivetti : Virtual Reality as training platform
Emirates 3D: now boarding !
CNN Virtual Reality
The Weather Channel Mixed Reality News
Facebook Messenger Going Augmented Reality – With Content ADS
Virtual Reality in a Classroom. Source AMD
Augmented Reality for Packaging – Shazam & Bombay Sapphire example
The Volkswagen approach to Virtual Reality
Augmented menu
Amazon Augmented Reality
Meta Augmented Reality: rethink the way you work (completely)
How MIT uses Augmented Reality
“Virtual Reality as a dream project for museums”
READY PLAYER ONE – Spielberg utilizing VIVE In The Film-making Process
Mixed Reality Logistic solutions. Work better, work faster, work safer.
The state of the ART of digital imaging: the “Unreal” engine !
The Magic of Augmented Reality: the example of the “Gathering Cards”
UPS uses Virtual Reality for driver’s safety trainings
Education & Training, Industry, production, logistics, Use Cases, VR
What Virtual Reality means for seniors “90 yrs young”.
Inspirational, Social, Travel & tourism, Use Cases, Video 360, VR
A 360 video to understand how self driving cars work.
Bono and The Edge: Why U2 is embracing Augmented Reality tech on tour
Visiting Apple Park in Augmented Reality
KFC uses Virtual Reality to train employees
Welcome to ‘AR City’: Beta of Augmented Reality Maps and Navigation
Jeff Koons x Snapchat Augmented Reality for ARt
Microsoft HoloLens: Mixed Reality in the Modern Workplace
Dell, Nike, Meta and Ultrahaptics Vision for Future of Design
Activia 360° – a Danone new concept of spot and branding
Transforming Medical Education with Microsoft HoloLens
Acute Art Virtual Reality
Inspirational Video: Robots playing music with Nigel Stanford
A glimpse of the future through an augmented reality headset | Meron Gribetz
Always inspiring : Apple – Think Different
Augmented Reality in Information Products, the case of Huawei
Augmented Reality in the Eyewear Industry: A Practical Application – Max Cecchini (VP, Luxottica):
Coming Soon: Hologram Calls
Microsoft HoloLens: HoloTour
Microsoft HoloLens Review, mind blowing Augmented Reality!
The Untold Story of Magic Leap, the World’s Most Secretive Startup
Timberland Augmented Reality Campaign
Augmented (hyper)Reality: Domestic Robocop
HYPER-REALITY
Pepsi Max and the Augmented Reality Unbelievable Bus Shelter
Virtual Reality For Enterprise: Building a Practical Roadmap for Success
Jesse Schell (CEO, Schell Games): Updates from the Future
Schell Games CEO, Jesse Schell talks Virtual Reality and Augmented Reality in 2016, 2020 and 2025
Six degrees of freedom
Virtual Reality In User Research
Oculus for Business: DHL
Seniors travel using Virtual Reality
Hololens WEMO Operator System
Microsoft HoloLens: Partner Spotlight with Case Western Reserve University
ShelfZone Virtual Reality shopping experience
Design and furniture in Virtual Reality
Luxury showroom
Red Bull Virtual Reality
